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会展英语2025|PDF|Epub|mobi|kindle电子书版本百度云盘下载

会展英语
  • 雷兵,杨晓梅主编 著
  • 出版社: 沈阳:东北财经大学出版社
  • ISBN:9787811225228
  • 出版时间:2009
  • 标注页数:171页
  • 文件大小:38MB
  • 文件页数:180页
  • 主题词:展览会-英语-高等学校:技术学校-教材

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图书目录

Unit 1 Preparation for Exhibition(展前)Lesson One Brief Introduction to Conventions and Exhibitions2

Section One:Lead in2

Section Two:Speak and Act3

Section Three:Intensive Reading7

Section Four:Read More10

Lesson Two Planning the Exhibition12

Section One:Lead in12

Section Two:Speak and Act13

Section Three:Intensive Reading16

Section Four:Read More19

Lesson Three Exhibition Marketing21

Section One:Lead in21

Section Two:Speak and Act22

Section Three:Intensive Reading26

Section Four:Read More30

Lesson Four Invitation31

Section One:Lead in31

Section Two:Speak and Act32

Section Three:Intensive Reading37

Section Four:Read More39

Unit 2 At the Exhibition(展中)Lesson One Receiving Clients42

Section One:Lead in42

Section Two:Speak and Act43

Section Three:Intensive Reading47

Section Four:Read More50

Lesson Two Sales Presentation51

Section One:Lead in51

Section Two:Speak and Act52

Section Three:Intensive Reading57

Section Four:Read More60

Lesson Three Business Negotiation62

Section One:Lead in62

Section Two:Speak and Act62

Section Three:Intensive Reading67

Section Four:Read More70

Lesson Four Signing a Contract72

Section One:Lead in72

Section Two:Speak and Act73

Section Three:Intensive Reading77

Section Four:Read More79

Lesson Five Organizing Activities81

Section One:Lead in81

Section Two:Speak and Act81

Section Three:Intensive Reading85

Section Four:Read More88

Unit 3 Exhibition Follow-Up(展后)Lesson One Follow-up Businesses92

Section One:Lead in92

Section Two:Speak and Act93

Section Three:Intensive Reading96

Section Four:Read More99

Lesson Two Exhibition Results Analysis100

Section One:Lead in100

Section Two:Speak and Act100

Section Three:Intensive Reading104

Section Four:Read More107

Unit 4 Convention(会议)Lesson One Booking a Meeting110

Section One:Lead in110

Section Two:Speak and Act110

Section Three:Intensive Reading114

Section Four:Read More118

Lesson Two Preparation for International Convention120

Section One:Lead in120

Section Two:Speak and Act121

Section Three:Intensive Reading124

Section Four:Read More129

Lesson Three Opening and Closing Ceremony130

Section One:Lead in130

Section Two:Speak and Act131

Section Three:Intensive Reading135

Section Four:Read More138

Lesson Four Notice139

Section One:Lead in139

Section Two:Speak and Act140

Section Three:Intensive Reading143

Section Four:Read More145

附录1 主要国际会议、展览行业组织147

附录2 会展词汇与术语149

主要参考文献157

练习参考答案159

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