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外贸业务函电2025|PDF|Epub|mobi|kindle电子书版本百度云盘下载

外贸业务函电
  • 李金林，赵哲，王琳主编；陈庶平，高菲，刘秀芹，王砚侠副主编 著
  • 出版社： 北京：清华大学出版社
  • ISBN：9787302423577
  • 出版时间：2016
  • 标注页数：211页
  • 文件大小：31MB
  • 文件页数：215页
  • 主题词：对外贸易－英语－电报信函－写作－高等职业教育－教材

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图书目录

Training Module 1 Getting to Know the Job1

Task 1-1 Going into Training1

Task 1-2 Having a View of Foreign Trade Business2

Task 1-3 Duties of a Foreign Trade Business Clerk4

Task 1-4 Requirements for the Foreign Trade Business Clerk6

Task 1-5 Setting up Training Courses for the Apprentice9

Task 1-6 Help Yourself10

Task 1-7 Testing Your Improvement12

Training Module 2 Preparing for Foreign Trade15

Task 2-1 Going into Training15

Task 2-2 Collecting Information on Merchandise16

Task 2-3 Designing Catalogue18

Task 2-4 Calculating Price and Making Price List20

Task 2-5 Help Yourself23

Task 2-6 Testing Your Improvement25

Training Module 3 Seeking Potential Business Partners27

Task 3-1 Going into Training27

Task 3-2 The Ways to Seek Potential Business Partners30

Task 3-3 How to Choose ＆ Performin the Exhibition33

Task 3-4 Being in the Canton Fair35

Task 3-5 Help Yourself40

Task 3-6 Testing Your Improvement42

Training Module 4 Establishing Business Relations46

Task 4-1 Going into Training46

Task 4-2 Getting to know the Structure of Business Letters ＆ Addressing Envelopes47

Task 4-3 Making Foreign Trade Correspondence Effective55

Task 4-4 Writing Circular Letters to Establish Business Relations58

Task 4-5 Help Yourself64

Task 4-6 Testing Your Improvement66

Training Module 5 Entering into Sales Contracts70

Task 5-1 Going into Training70

Task 5-2 Inquiring and Replying71

Task 5-3 Making Offers74

Task 5-4 Replying to Offers82

Task 5-5 Help Yourself87

Task 5-6 Testing Your Improvement89

Training Module 6 Signing a Sales Contract93

Task 6-1 Going into Training93

Task 6-2 Filling out the Contract94

Task 6-3 Signing the Contract98

Task 6-4 Help Yourself101

Task 6-5 Testing Your Improvement103

Training Module 7 Fulfilling a Contract107

Task 7-1 Going into Training107

Task 7-2 Starting to Fulfill Contracts108

Task 7-3 Dealing with L/C Business112

Task 7-4 Communicating for Shipping Requirements117

Task 7-5 Arranging Shipment120

Task 7-6 Communicating after Shipment122

Task 7-7 Help Yourself125

Task 7-8 Testing Your Improvement127

Training Module 8 Resolving Disputes Arising from Foreign Trade131

Task 8-1 Going into Training131

Task 8-2 Resolving Disputes from Contractual Negotiations133

Task 8-3 Resolving Disputes from Contractual Executions136

Task 8-4 Resolving Disputes Arising from Documentary Discrepancies141

Task 8-5 Help Yourself145

Task 8-6 Testing Your Improvement147

Training Module 9 Cross Border E-commerce150

Task 9-1 Going into Training150

Task 9-2 Getting to Know CBEC151

Task 9-3 Escrow Service154

Task 9-4 Payment Methods of CBEC157

Task 9-5 Choosing a Platform for CBEC161

Task 9-6 Designing a Scheme for CBEC166

Task 9-7 Starting CBEC169

Task 9-8 Help Yourself175

Task 9-9 Testing Your Improvement179

Training Module 10 Internet Marketing183

Task 10-1 Going into Training183

Task 10-2 Internet Marketing Overview185

Task 10-3 Search Engine Marketing188

Task 10-4 SNS Marketing192

Task 10-5 Data-driven Marketing196

Task 10-6 Help Yourself200

Task 10-7 Testing Your Improvement205

Postscript The Fare well208

参考文献211

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