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国际商务在线英语2025|PDF|Epub|mobi|kindle电子书版本百度云盘下载
- 罗凤翔，张海波主编 著
- 出版社： 北京：中国商务出版社
- ISBN：9787801819352
- 出版时间：2008
- 标注页数：304页
- 文件大小：53MB
- 文件页数：323页
- 主题词：国际贸易－英语
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图书目录
Chapter 1 E-commerce Basics1
Unit 1 Development of E-commerce1
Objectives1
Overview1
Word List1
Lesson 1 What Is E-commerce?2
Session 1 Reading Material2
Session 2 Notes3
Session 3 Practice4
Session 4 Surf the Net7
Lesson 2 B2B,B2C and C2C7
Session 1 Reading Material7
Session 2 Notes8
Session 3 Practice9
Session 4 Surf the Net11
Unit 2 Website Browse and Registration12
Objectives12
Overview12
Word List12
Lesson 3 Explore the World with IE13
Session 1 Reading Material13
Session 2 Notes14
Session 3 Practice15
Session 4 Surf the Net18
Lesson 4 Why to Register?18
Session 1 Reading Material18
Session 2 Notes19
Session 3 Practice20
Session 4 Surf the Net22
Unit 3 E-mail and Mailbox22
Objectives22
Overview22
Word List23
Lesson 5 E-mail,the Most Rapidly Growing Communication Tool23
Session 1 Reading Material23
Session 2 Notes24
Session 3 Practice25
Session 4 Surf the Net28
Lesson 6 Set Up an Outlook Express E-mail Account29
Session 1 Reading Material29
Session 2 Notes31
Session 3 Practice32
Session 4 Surf the Net33
Unit 4 Uploading and Downloading34
Objectives34
Overview34
Word List34
Lesson 7 HTTP and TCP/IP35
Session 1 Reading Material35
Session 2 Notes36
Session 3 Practice37
Session 4 Surf the Net40
Lesson 8 Use CuteFTP to Upload and Download Files41
Session 1 Reading Material41
Session 2 Notes43
Session 3 Practice44
Sessiod 4 Surf the Net45
Chapter 2 Be Prepared for E-commerce48
Unit 5 Set Up Websites48
Objectives48
Overview48
Word List49
Lesson 9 About Alibaba49
Session 1 Reading Material49
Session 2 Notes50
Session 3 Practice51
Session 4 Surf the Net54
Lesson 10 Global Branding Strategy Online54
Session 1 Reading Material54
Session 2 Notes55
Session 3 Practice56
Session 4 Surf the Net58
Unit 6 Network Marketing58
Ohjectives58
Overview59
Word List59
Lesson 11 Websites for Search Engines or People?60
Session 1 Reading Material60
Session 2 Notes61
Session 3 Practice62
Session 4 Surf the Net65
Lesson 12 Types of Online Promotion65
Session 1 Reading Material65
Session 2 Notes67
Session 3 Practice68
Session 4 Surf the Net70
Chapter 3 Get Your E-commerce Going71
Unit 7 Online Enquiry71
Objectives71
Overview71
Word List72
Lesson 13 Introduction to Enquiry72
Session 1 Reading Material72
Session 2 Notes73
Session 3 Practice75
Lesson 14 Making Enquiry78
Session 1 Reading Material78
Session 2 Notes80
Session 3 Practice81
Unit 8 Online Offer84
Objectives84
Overview84
Word List85
Lesson 15 Introduction to Offer86
Session 1 Reading Material86
Session 2 Notes87
Session 3 Practice89
Lesson 16 Making Offer92
Session 1 Reading Material92
Session 2 Notes94
Session 3 Practice96
Unit 9 Online Counteroffer100
Objectives100
Overview100
Word List100
Lesson 17 Introduction to Counteroffer101
Session 1 Reading Material101
Session 2 Notes102
Session 3 Practice103
Lesson 18 Making Counteroffer106
Session 1 Reading Material106
Session 2 Notes108
Session 3 Practice111
Unit 10 Online Acceptance114
Objectives114
Overview114
Word List114
Lesson 19 Introduction to Acceptance115
Session 1 Reading Material115
Session 2 Notes116
Session 3 Practice117
Lesson 20 Making Acceptance119
Session 1 Reading Material119
Session 2 Notes121
Session 3 Practice123
Unit 11 Sending Contract and Counter-signature125
Objectives125
Overview125
Word List125
Lesson 21 Making and Sending Contract126
Session 1 Reading Material126
Session 2 Notes129
Session 3 Practice131
Lesson 22 Electronic Signature and Certification134
Session 1 Reading Material134
Session 2 Notes135
Session 3 Practice136
Chapter 4 Get Payment for Your E-commerce139
Unit 12 Online Payment System139
Objectives139
Overview139
Word List139
Lesson 23 Internet Merchant Account140
Session 1 Reading Material140
Session 2 Notes141
Session 3 Practice142
Session 4 Surf the Net144
Lesson 24 Security Issues145
Session 1 Reading Material145
Session 2 Notes146
Session 3 Practice148
Session 4 Surf the Net149
Unit 13 Payment by L/C150
Objectives150
Overview150
Word List150
Lesson 25 Letter of Credit(L/C)151
Session 1 Reading Material151
Session 2 Notes152
Session 3 Practice153
Session 4 Surf the Net154
Lesson 26 Urge Establishment of L/C ＆ Amend L/C155
Session 1 Reading Material155
Session 2 Notes157
Session 3 Practice162
Chapter 5 Carry out Your E-commerce164
Unit 14 Arrange Shipment164
Objectives164
Overview164
Word List164
Lesson 27 UPS Global Distribution and Logistics165
Session 1 Reading Material165
Session 2 Notes166
Session 3 Practice167
Session 4 Surf the Net170
Lesson 28 Shipping Services171
Session 1 Reading Material171
Session 2 Notes172
Session 3 Practice173
Session 4 Surf the Net177
Unit 15 Arrange Insurance178
Objectives178
Overview178
Word List178
Lesson 29 Ocean Marine Cargo Insurance179
Session 1 Reading Material179
Session 2 Notes180
Session 3 Practice182
Session 4 Surf the Net184
Lesson 30 Insurance Online185
Session 1 Reading Material185
Session 2 Notes186
Session 3 Practice187
Session 4 Surf the Net188
Unit 16 Inspection ＆ Customs Declaration189
Objectives189
Overview189
Word List189
Lesson 31 China E-port Profile190
Session 1 Reading Material190
Session 2 Notes191
Session 3 Practice193
Session 4 Surf the Net194
Lesson 32 Declaration Service By Hongkong Customs195
Session 1 Reading Material195
Session 2 Notes196
Session 3 Practice198
Session 4 Surf the Net199
Chapter 6 Conclude Your E-commerce200
Unit 17 Making Documents for Negotiation200
Objectives200
Overview200
Word List201
Lesson 33 Data Transfer Through Internet202
Session 1 Reading Material202
Session 2 Notes203
Session 3 Practice204
Lesson 34 Making Documents207
Commercial Invoice207
Session 1 Reading Material207
Session 2 Notes208
Draft210
Session 1 Reading Material210
Session 2 Notes211
Bill of Lading212
Session 1 Reading Material212
Session 2 Notes213
Packing/Weight List216
Session 1 Reading Material216
Session 2 Notes217
Insurance Policy/Certificate218
Session 1 Reading Material218
Session 2 Notes219
Inspection Certificate221
Session 1 Reading Material221
Session 2 Notes222
Certificate of Origin ＆ Form A223
Session 1 Reading Material223
Session 2 Notes224
Beneficiary's Certificate227
Session 1 Reading Material227
Session 2 Notes228
Session 3 Practice228
Lesson 35 Settlement and Cancellation after Verification238
Session 1 Reading Material238
Session 2 Notes239
Session 3 Practice241
Appendix Ⅰ 练习参考答案245
Appendix Ⅱ 常用外经贸英语短语284
Appendix Ⅲ 参考书目、网站302
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